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Home > Blog > Google Sheets

Survey in Google Sheets: A Complete Guide

What is a survey in Google Sheets? More people are asking this question as data collection becomes an integral part of daily decision-making. A survey in Google Sheets pairs data collection with instant analysis.

Survey in Google Sheets

As responses roll in, trends form in seconds. You can apply filters, charts, and formulas without leaving the spreadsheet. That means faster decisions, more transparent reporting, and less guesswork.

Google Forms are easy to build, share, and instantly connect to Sheets. Results land in real-time, and you don’t need advanced tech skills to gain insights.

Do you need to run a CSAT or a Net Promoter survey? Google Forms can handle both. You can choose from pre-made templates or build one from scratch. Then, watch as the data flows into Sheets, ready for action.

Surveys don’t need to be long or complicated. Google’s tools can be efficient and informative. Whether you’re tracking customer feedback, team satisfaction, or event RSVPs, these tools have got you covered. It all starts with the proper setup, and everything flows smoothly.

And yes, people are using it. From teachers to HR teams to solo entrepreneurs. The ease of using Google Forms, paired with the data power of Sheets, changes how we think about feedback.

This blog walks you through what a survey in Google Sheets is. You’ll also see why more people are choosing this method to capture and understand what matters.

Let’s get started.

Table of Contents:

  1. What is a Survey in Google Sheets?
  2. Why Using Google Sheets for Surveys is Important?
  3. How Do You Use Google Sheets for a Survey?
  4. How to Analyze Survey Data in Google Sheets?
  5. Tips for Using Google Sheets for Surveys
  6. FAQs
  7. Wrap Up

What is a Survey in Google Sheets?

Definition: A survey in Google Sheets is a method of collecting responses using Google Forms. The data from the form is sent directly to a connected Google Sheet. This lets you view, sort, and analyze responses in real-time.

This method is perfect for CSAT Surveys, polls, and feedback forms. The best part? Anyone with a Google account can set one up—it’s fast, free, and simple to use.

Top Survey Charts in Google Sheets

Are you looking for the best charts to use in your surveys? You can draw inspiration from these sample charts. These charts were created in Google Sheets using ChartExpo:

Likert Chart

Survey in Google Sheets

CSAT Survey Chart

Survey in Google Sheets

CSAT Survey Bar Chart

Survey in Google Sheets

CSAT Score Column Chart

Survey in Google Sheets

CSAT Score Stacked Column Chart

Survey in Google Sheets

Why Using Google Sheets for Surveys is Important?

Why do people keep turning to Google Forms for survey tasks? Because it works. It’s fast, simple, and makes sense—whether you’re running a quick CSAT survey or tracking team feedback. No fancy tools. No extra costs – everything connects to Google Sheets.

Here’s why using Google Sheets for surveys matters:

  • Real-time data collection and automation: When someone fills out your Google Form, the response appears instantly in the connected Sheet. This makes tracking results effortless and automatic.
  • Easy data analysis: Google Sheets offers tools like filters, charts, and formulas to help you interpret your survey results. Whether sorting responses or calculating trends, everything happens in one place.
  • Accessibility and collaboration: You can access a survey in Google Sheets from any device, anywhere. You can share it with others for real-time collaboration without worrying about losing data.
  • Cost-effective and user-friendly: Using Google Forms for survey creation and linking it to Sheets is free. The interface is simple, making it easy for anyone to build and manage surveys.
  • Seamless integration with other Google tools: You can instantly use the responses and charts from your survey in Docs, Slides, or Gmail. This integration helps you work faster and keeps all your tools connected.

How Do You Use Google Sheets for a Survey?

  • Begin by signing into your Google account. If you already use services like Gmail, you’re good to go.
  • Open Google Forms by clicking the grid (Apps icon) at the top-right corner of any Google page.
Survey in Google Sheets
  • The first launch prompts you to select either business or personal use. This only affects the suggested templates, not the form’s functionality. To make the process even easier, consider using Google Forms’ free online surveys for personal use. No cost is involved.
  • If you prefer, skip templates — start with a blank form to create your custom questionnaire.
Survey in Google Sheets
  • Google Forms offers intuitive tools for designing and editing your survey format.
  • Add a new question with a single click, then choose your preferred response type, such as:
    • Multiple-choice
    • Multi-choice grid
    • Rating scale
    • Checkboxes
    • Dropdown options
    • Open-ended short or long answer
    • And other options
  • Rearranging items is easy — drag and drop questions to reorder them.
  • You can also embed images or videos to enrich your form layout. There’s a wide range of tools available to customize your survey form.
  • When your form is complete, hit the purple Send button to distribute it.
Survey in Google Sheets
  • The send menu lets you share your form via:
    • Email
    • Direct link
    • Embedded HTML
Survey in Google Sheets
  • Once your survey is out, results start coming in immediately as participants submit their answers.
Survey in Google Sheets
  • To transfer your collected data into Google Sheets:
  • Click on the Link to Sheets option.
Survey in Google Sheets
  • Choose to connect to either an existing spreadsheet or a brand-new one.
Survey in Google Sheets
  • Your responses will open in a new tab, neatly organized in spreadsheet format for analysis.

How to Analyze Survey Data in Google Sheets?

What is a survey in Google Sheets? It’s the go-to method for collecting feedback with speed and simplicity. Responses drop into your spreadsheet like magic. However, the real challenge is understanding the data when it starts stacking up.

Sure, Google Sheets offers basic charts, but they’re often underwhelming. Basic bar charts won’t cut it when you’re trying to present clear insights.

That’s where ChartExpo steps in. It turns your flat survey data into vibrant, interactive visuals. It’s the upgrade your Google Sheets survey never knew it needed.

How to Install ChartExpo in Google Sheets?

  1. To start using ChartExpo, download it directly from the Google Sheets program. To do this, select Extensions from the top toolbar.
  2. A menu will appear. Click the Get add-ons option.
  3. Search for ChartExpo, and click on Charts, Graphs & Visualizations by ChartExpo when it appears in the results.
  4. Click the Install button. You will have to confirm your Google account and accept some permissions.

ChartExpo charts are available both in Google Sheets and Microsoft Excel. Please use the following CTAs to install the tool of your choice and create beautiful visualizations in a few clicks in your favorite tool.

Example: How to Create a Likert Scale Chart in Google Sheets

The most effective way to demonstrate the value of Likert Scale Charts is by showcasing real examples.

Let’s see how to make a Google Survey. Then, we’ll see how to build a Likert Scale Chart using feedback gathered from your Google Forms questionnaire.

Assume you’ve received responses in the following format:

Survey in Google Sheets

The answer options are:

  • Extremely Dissatisfied
  • Dissatisfied
  • Neutral
  • Satisfied
  • Extremely Satisfied

You’ll need to convert this input into a more structured format:

Questions Scale Responses
How satisfied were you with the work-life balance in this company? 1 1
How satisfied were you with the work-life balance in this company? 2 5
How satisfied were you with the work-life balance in this company? 3 3
How satisfied were you with the work-life balance in this company? 4 3
How satisfied were you with the work-life balance in this company? 5 8
How satisfied were you with the opportunities for career growth and development? 1 1
How satisfied were you with the opportunities for career growth and development? 2 2
How satisfied were you with the opportunities for career growth and development? 3 4
How satisfied were you with the opportunities for career growth and development? 4 7
How satisfied were you with the opportunities for career growth and development? 5 6
How satisfied were you with the work culture? 1 0
How satisfied were you with the work culture? 2 1
How satisfied were you with the work culture? 3 5
How satisfied were you with the work culture? 4 8
How satisfied were you with the work culture? 5 6
How satisfied were you with the recognition and feedback? 1 1
How satisfied were you with the recognition and feedback? 2 3
How satisfied were you with the recognition and feedback? 3 3
How satisfied were you with the recognition and feedback? 4 5
How satisfied were you with the recognition and feedback? 5 8
  • To get started with ChartExpo, install ChartExpo in Google Sheets.
  • Go to Extensions > Charts, Graphs & Visualizations by ChartExpo > Open.
Survey in Google Sheets
  • To access the charts library, click the Add new chart button.
Survey in Google Sheets
  • Once it loads, scroll through the charts list to locate and choose the “Likert Scale Chart”.
Survey in Google Sheets
  • Click the “Create Chart From Selection” button after selecting the data from the sheet, as shown.
Survey in Google Sheets
  • If you want to add anything to the chart, click the Edit Chart button:
Survey in Google Sheets
  • Click the pencil icon next to the Chart Header to change the title.
  • It will open the properties dialog. Under the Text section, you can add a heading in Line 1 and enable Show.
  • Give the appropriate title of your chart and click the Apply button.
Survey in Google Sheets
  • After making all changes, you can click on the “Save” button as follows:
Survey in Google Sheets
  • Your final chart will look like the one below:
Survey in Google Sheets

Insights

Work-life balance:

  • 55% of employees are happy
  • 30% are unhappy
  • 15% are neutral

Career growth opportunities:

  • 65% of employees are happy
  • 15% are unhappy

Work culture:

  • 70% of employees are happy
  • 5% are unhappy

Recognition & feedback:

  • 65% of employees are satisfied
  • 20% are unsatisfied

Overall employee satisfaction:

  • 64% of employees are satisfied
  • 18% are dissatisfied
  • 19% are neutral

Tips for Using Google Sheets for Surveys

Want cleaner data, easier tracking, and faster insights? A few minor tweaks can make a big difference. These tips will help you get the most from every response:

  • Link Google Forms to Google Sheets: Always connect your form to a Sheet. This ensures every response is captured in real-time and ready for analysis.
  • Use headers, categories, and data validation: Label your columns and group similar questions. Add data validation to avoid typos and keep your survey results accurate.
  • Analyze responses with filters and pivot tables: Filters help you sort answers quickly. Pivot tables show patterns and trends in your data, which is especially helpful in longer Net Promoter Surveys.
  • Visualize insights with charts: Turn rows of data into visual summaries. Charts make it easier to spot what matters and share insights with others.
  • Share and collaborate without delay: Grant teammates or clients access so they can view or comment. Everyone stays informed, and no data is lost in emails.
  • Automate notifications and report summaries: Set up email alerts for new entries or summary reports. Automation keeps your survey process smooth and consistent.

FAQs

How do I create a feedback form in Google Sheets?

  1. Use Google Forms to create a feedback form.
  2. Link it to Google Sheets to collect responses.
  3. Customize the form with questions.
  4. View responses directly in Google Sheets.

How to create a poll in Google Sheets?

  1. Use Google Forms to design a poll.
  2. Add poll questions and options.
  3. Link the form to Google Sheets.
  4. View poll results automatically in Google Sheets.

Wrap Up

A Survey in Google Sheets is an innovative, simple way to collect feedback. It starts with Google Forms, and responses land directly in a connected Google Sheet. This setup is quick and saves time. Anyone with a Google account can use it; No coding skills are required.

You can create surveys using a Google Forms Survey Template or start from scratch. The Google survey format is flexible and easy to edit. Add questions, send the form, and wait for results.

Once responses come in, Google Sheets helps you organize the data. Use filters, formulas, and charts. You can even track trends in a CSAT Survey or team feedback.

However, basic Sheet tools may fall short when it comes to creating better visuals. That’s where ChartExpo comes in. It turns raw survey results into visuals you can use and share.

In conclusion, using Google Forms to Google Sheets makes surveys easier. You get fast answers, thoughtful insights, and a straightforward way to act on feedback. To take your data further, install ChartExpo. It will help you create clear, impactful charts that bring your survey results to life.

Net Promoter, NPS, NPS Prism, and many other terms related to NPS are registered trademarks of Bain & Company Inc., Satmetrix Systems Inc., and Fred Reichheld.

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