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Home > Blog > Microsoft Excel

How to Visualize Data Using Exponential Growth Chart?

Exponential growth is a data pattern that grows with time, creating a function curve.

exponential growth chart

Suppose a population rises exponentially by a factor of two every year, starting with 2 in the first year, then 4 in the second year, 8 in the third year, and so on. The population is growing by a factor of 2 each year in this case.

You can use exponential growth functions to track your business’s continuous improvements (Kaizen).

One of the recommended charts for visualizing exponential growth is the Line Chart.

Excel is one of the go-to popular data visualization tools among professionals and business owners worldwide. However, the visualization tool has a very basic Line Chart. And this implies you’ve got to invest extra effort and time to edit the charts to align with your needs.

You can download and install a specific add-in in your Excel to access ready-to-use visualization designs (highlighted above).

Table of Content:

  1. What is Exponential Growth?
  2. How is An Exponential Growth Chart Used in Real Life?
  3. Which Graphs Display Exponential Growth Insights?
  4. How to Create An Exponential Growth Chart in Excel?
  5. Importance of Exponential Growth Chart
  6. Limitations of Exponential Growth Chart
  7. Exponential Growth Chart FAQs
  8. Wrap Up

What is Exponential Growth?

Definition: Exponential growth is a pattern of data that shows greater increases with passing time, creating the curve of an exponential function.

what is exponential growth

 Suppose sharing a video rises exponentially by a factor of two every month, starting with 32 in Jan, then 64 in Feb, 128 in Mar, 256 in Apr, and so on.

The sharing is growing by a factor of 2 each month in this case. If 4 people share the video, the number will jump up to 64, 256, etc. Exponential growth is different from linear growth and geometric growth (which is raised to a power).

The tested and proven chart for displaying exponential insights is the Exponential Growth Chart (Line Graph). Keep reading because, in the coming section, we’ll address the following: exponential growth formula.

Exponential Growth Formula

The curve starts slowly and remains nearly flat for a time before increasing swiftly to appear almost vertical on an Exponential Growth Chart.

The exponential growth formula is: V = S— (1 + R)T

The current value V is determined by multiplying the starting value, S, by the sum of one plus the rate of interest, R, raised to the power of T.

Video Tutorial: How to Create an Exponential Growth Chart

How to Create an Exponential Growth Chart in Excel?

How to Create an Exponential Growth Chart in Google Sheets?

Keep reading because, in the coming section, we’ll address the following question: how is the exponential growth chart used in real life?

How is An Exponential Growth Chart Used in Real Life?

Have you noticed green-colored mold on your bread?

When you leave bread out for a long time, discoloration occurs on bread caused by mold. The bread mold is a microorganism that grows when the bread is kept at normal room temperature. The bread mold grows at a surprisingly alarming rate. And this growth is called “Exponential Growth.”

Exponential growth occurs when the instantaneous rate of change of a quantity concerning time is proportional to the quantity itself.

  • Biology

Organisms and diseases spread via exponential growth.

For example, a bacteria splits into two organisms. Then, the two organisms split into two each, which is four. The four split to form eight and so on. With exponential growth, the amount from the previous round is constantly growing.

  • Physics

The nuclear bomb is so devastating because of the exponential micro-explosions of atoms. The uranium nucleus undergoes fission, producing multiple neutrons that get absorbed by uranium atoms nearby.

Neutrons continue to be absorbed rather than released because of the exponential fission process. In other words, fissions happen exponentially, increasing an uncontrollable chain reaction.

  • Interest Rates

For college students, exponential growth charts apply to education loans and accrued interests.

Federal student loans are based on simple interest. This means that the amount you owe on the money you borrowed remains the same over time.

On the other hand, some private loans charge compound interest, which is where exponential growth comes in. When you take out a loan, the amount you borrow is called the principal. Interest is the cost of borrowing the money (like the additional fee you’ll owe back, generally taken as a percentage of the principal).

With compound interest, you pay interest on the interest.

Yes, you read that right.

Unpaid interest is added to the principal. The principal amount is essentially growing each day you don’t pay it back and is based on a function of exponential growth. When choosing education loan products, select a simple interest loan.

  • Savings and Finance

Exponential growth functions can help grow your savings, especially if using compound interests.

Wouldn’t you rather your bank’s savings account grow rapidly rather than slowly?

For debt, it will be hurtful to the borrower. But, if you flip the equation and apply it to your savings, then compounding interest is a good thing! This is the reason why saving for retirement early on is critical.

  • Marketing

You can leverage the exponential growth strategy in SEO and pay-per-click (PPC) in marketing.

In PPC, continuously optimizing your campaigns by 1% can lead to 3,778% exponential growth in returns. Keep reading because we’ll address the following question in the coming section: which graphs display exponential growth insights?

Which Graphs Display Exponential Growth Insights?

A Line Graph is one of the best Exponential Growth Charts you can use to create compelling data stories. The chart displays information as a series of data points connected by straight lines.

In Google Sheets, a Line graph with multiple lines is particularly useful for comparing different data sets on the same chart, allowing you to extract trends and pattern insights from raw data more effectively.

The visualization design illustrates plenty of information using limited space. This means you can uncover hidden insights, such as trends and patterns.

The visualization design is ideal if your goal is to display trends. One of the best charts for tracking performance in a specified period is the Line Chart. The visualization design is amazingly easy to read and interpret. Furthermore, its minimalist design ensures you’ll never have to obscure key insights.

Keep reading because we’ll address the following in the coming section: how to make an Exponential Growth Chart in Excel?

How to Create An Exponential Growth Chart in Excel?

Excel is one of the go-to data visualization tools for businesses and professionals.

However, this freemium spreadsheet tool lacks ready-made and visually stunning Exponential Growth Charts, such as the Line Graph.

Well, you don’t have to do away with the spreadsheet app.

You can turn Excel into a reliable data visualization tool loaded with ready-to-go Exponential Growth Charts by installing third-party apps, such as ChartExpo.

As we said, how to make an Exponential Growth Chart in Excel should never be a time-intensive task. Keep reading to learn more.

Why ChartExpo?

ChartExpo is a chart maker that comes as an add-in you can easily install in your Excel.

With a large number of insightful and ready-to-use visualizations, ChartExpo turns your complex, raw data into compelling, easy-to-digest visual renderings that tell the story of your data.

This Exponential Growth Chart generator produces simple and clear visualization designs with just a few clicks. Yes, ChartExpo generates straightforward charts to interpret, even for non-technical audiences.

Example

This section will use a Line Graph as an Exponential Growth Chart to display insights into the tabular data below.

Time Views Shares
Jan 2,048 32
Feb 4,096 64
Mar 8,192 128
Apr 16,384 256
May 32,768 512
Jun 65,536 1,024
Jul 13,1072 2,048
Aug 262,144 4,096
Sep 524,288 8,192
Oct 1,048,576 16,384
Nov 2,097,152 32,768
Dec 4,194,304 65,536
  • To install ChartExpo into your Excel, click this link.
  • Open the worksheet and click the Insert button to access the My Apps.
insert chartexpo in excel
  • Click the My Apps button then select ChartExpo, among other add-ins, and click on the Insert button.
open chartexpo in excel
  • You will see the list of charts as shown below:
list of charts in excel
  • Once the interface below loads, click the Search box and type “Double Axis Line and Bar Chart.”
search double Axis Line and Bar Chart-in-excel 036
  • Select the sheet holding your data and click the Create Chart from the Selection button.
create double axis line and bar chart in excel
  • Check out the final chart below.
double axis line and bar chart in excel-036

Insights

  • Between January and May, there were no shares and views.
  • Between July and December, views and shares grew hand-in-hand exponentially.

Importance of Exponential Growth Chart

  • Supports Decision-making Processes

Many businesses are still betting on gut feelings rather than facts and data. One of the critical reasons for this could be a lack of access to quality data to back up decision-making processes.

Exponential growth graphs, such as a Line Chart or a Box and Whisker plot, can help you distill signals from noise in your raw data. This can save massive amounts of time. Imagine the competitive advantage you would enjoy by relying on data to make strategic decisions.

  • Increase the Efficiency

Charts and graphs can improve the productivity and efficiency of staff in your business. In other words, you can leverage data to predict risks, such as declining productivity.

Charts and graphs can help you track productivity metrics in real-time. With a solid business analytics strategy, you can easily point out gaps and improvement areas in your workplace or business.

  • Predict Your Customers’ Behavioral Changes

In today’s world, customers have a broader range of choices. If your business is not aligned with the customer’s desires and expectations, you can easily find yourself in a downward spiral. By mapping the customer journey, you can better understand how customers’ minds change as they are continuously exposed to new information in their purchasing journey.

With the vast amount of data, it’s practically impossible for you to make sense of all the changes in the market.

One of the benefits of Exponential Growth Charts is that it provides you with answers about the changing behavior of the market. You can easily point out significant shifts in tastes and preferences by using charts.

Timely awareness of customer behavior changes can be the decisive factor in the current competitive landscape.

  • Personalization of Business Offers

Gone are the days when you could easily sell a standard set of products and services to customers. Today’s market craves products and services that can meet their individual needs.

One of the benefits of data visualization charts is that they can help you track your target market’s tastes, preferences, and needs. You can leverage data from various sources, such as social media and websites, to create a reliable persona for the market.

Limitations of Exponential Growth Chart

  • Over-Simplification

It assumes continuous, unrestricted growth, which may not reflect real-world constraints like resource limitations or market saturation.

  • Misleading Projections

Exponential growth charts can lead to unrealistic predictions if growth slows down over time but the chart doesn’t adjust accordingly.

  • Difficult Interpretation

For large datasets, the rapid increase in values can make it hard to interpret trends or outliers effectively, especially without clear labels or scaling.

  • Doesn’t Account for External Factors

These charts often ignore external factors or variables that could impact growth, such as changes in the environment or competition.

  • Limited Applicability

Exponential growth may only apply to specific situations, like population growth or compound interest, making the chart less useful for other types of data analysis.

Exponential Growth Chart FAQs

What is an exponential growth chart?

An exponential growth chart is a graphical representation of data that increases at a constant rate over time, showing rapid growth. It typically follows an exponential function, where the value doubles or multiplies over fixed intervals.

Give an example of exponential growth in real-life

Federal student loans are based on simple interest. This means that the amount you owe on the money you borrowed remains the same over time.

On the other hand, some private loans charge compound interest, which is where exponential growth comes in.

Wrap Up

Exponential growth is a data pattern that grows with time, creating a function curve.

You can use exponential growth functions to keep track of your business’s continuous improvements. One of the recommended graphs for visualizing exponential growth is the Line Chart.

Excel is a popular data visualization tool among professionals and owners. Essentially, you have to manually edit the chart, which is time-intensive.

So, what’s the solution?

We recommend you install third-party apps, such as ChartExpo, into your Excel to access ready-made Line Graphs in Excel.

ChartExpo is an add-in you can easily download and install in your Excel app. Besides, this tool comes loaded with insightful and easy-to-interpret Exponential Growth Charts. You don’t need programming or coding skills to visualize your data using ChartExpo.

Sign up for a 7-day free trial today to access easy-to-interpret and ready-made Exponential Growth Charts.

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